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"Poptup has completely elevated the way we sample and test new product concepts. Instead of guessing who’s engaging with our brand, we now receive real-time consumer insights that help us understand taste preferences and convert interest into action. The platform is seamless, scalable, and delivers measurable impact — exactly what modern sampling should look like." — Brand Activation Manager, PepsiCo
"Poptup helped us bring our new product launch to life in a way that felt fresh, relevant, and data-driven. Not only were we able to distribute thousands of samples across key retail locations, but we also captured meaningful first-party data and consumer feedback that informed our wider campaign strategy. A fantastic partner for brand engagement." — Senior Marketing Lead, Maybelline
"We wanted to drive trial in high-footfall environments and understand how new shoppers responded to our flavours — Poptup delivered exactly that. The ability to track sample redemption, collect instant feedback, and re-engage consumers online created a full-funnel effect we’ve never experienced with traditional sampling." — Brand Manager, Quaker