Welcome to Poptup
At Poptup, we're redefining how brands connect with consumers in the real world.
Born from a mission to transform underutilised retail spaces into dynamic marketing opportunities, Poptup is a smart, data-driven sampling platform designed to help brands engage, learn, and grow. Through our proprietary technology and strategic positioning within high-footfall shopping centres, we make it simple to get your product into the hands of real consumers, while delivering powerful insights every step of the way.
Smart Sampling Meets Real-World Reach
Our platform enables brands to run automated, insight-led campaigns that go beyond traditional sampling. By merging cutting-edge vending technology with performance marketing, Poptup delivers scalable, measurable, and hyper-targeted consumer engagement.
Through our network of smart vending machines, we help you:
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Distribute samples in a seamless, data-rich, and automated way
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Collect first-party data and real-time consumer feedback
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Drive e-commerce conversions via incentive-led digital journeys
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Activate retargeting campaigns through platforms like Meta, Google, and TikTok
Join the Movement
Poptup is more than a platform, it’s a smarter way to engage. Whether you’re a marketer seeking better ROI or a brand looking to get closer to your customers, we’re here to help you unlock the full potential of real-world sampling with digital precision.
Get in touch and let's discuss how we make every interaction count.
