The Lexicon

The Lexicon is one of the UK's leading shopping and leisure destinations. It offers a mix of retail, dining, and entertainment options and an unparalleled shopping experience. Known for its modern design and extensive offerings, The Lexicon attracts a diverse audience of families, professionals, and visitors from across Berkshire and beyond.

Centre Overview

• Location: Bracknell, Berkshire
• Anchor Stores: Fenwick, Primark, M&S
• Retail & Leisure Space: 1,000,000 Sq. Ft

What Makes The Lexicon Unique?

State-of-the-Art Design

The Lexicon features an open-air layout complemented by contemporary architecture and vibrant public spaces. The thoughtfully designed environment encourages exploration, making it an ideal destination for shopping, dining, and leisure activities.

Extensive Offerings

With a mix of high-end retailers, high-street favorites, independent boutiques, and a wide range of eateries, The Lexicon caters to a broad spectrum of preferences and tastes. Anchor stores like Fenwick, Primark, and M&S ensure consistent foot traffic and create a strong draw for shoppers.

Entertainment Hub

Beyond retail, The Lexicon offers a dynamic leisure experience, with a modern cinema, public events, and seasonal attractions that keep the destination lively and engaging year-round.

Opportunities for Businesses

• Exceptional Visibility: As one of the region’s largest retail destinations, The Lexicon provides unmatched exposure for brands.
• Diverse Audience: With its wide appeal, the centre attracts both loyal local shoppers and visitors from across the South East.
• Premium Retail Spaces: The centre offers flexible retail units designed to accommodate flagship stores, pop-ups, and experiential retail concepts.

Local Demographics

• Population: Bracknell is part of a thriving economic region with a population of approximately 120,000, and The Lexicon serves as a key destination for the wider Berkshire area.
• Affluence: The area boasts a relatively affluent demographic, with average household incomes exceeding £60,000. The local community includes professionals working in nearby business hubs, young families, and retirees with disposable income.
• Visitor Profile: Visitors include shoppers seeking premium and high-street brands, families enjoying leisure activities, and professionals dining or socializing after work.

Key Highlights for Retailers

1. High Footfall: The combination of retail, leisure, and events drives a steady flow of visitors, especially during weekends and holidays.
2. Strong Brand Presence: Anchored by Fenwick, Primark, and M&S, The Lexicon offers a high-quality retail mix that aligns with luxury and everyday brands.
3. Accessibility: Its location in the heart of Bracknell, with excellent transport links and ample parking, ensures ease of access for customers.

The Lexicon in Bracknell is more than a shopping centre; it’s a lifestyle destination that sets the standard for modern retail and leisure. With its extensive floor space, strong anchor stores, and dynamic environment, it offers unparalleled opportunities for businesses looking to thrive in a vibrant, high-traffic setting. Whether you’re a global brand or an emerging business, The Lexicon provides the perfect platform to make an impact in Berkshire’s bustling retail scene.