With its accessible layout and convenient mix of retailers, Park Farm is a go-to destination for everyday shopping and dining. Its community-focused atmosphere and practical offerings cater to the needs of local families, students, and professionals.
Convenient and Accessible
Situated within easy reach of Allestree and Derby, the centre benefits from excellent transport links, including bus routes and nearby parking facilities. This accessibility ensures a steady flow of visitors throughout the week.
Community Hub
Park Farm is more than just a shopping destination—it’s a gathering place for the community. Seasonal events, family-friendly activities, and special promotions foster strong connections with its loyal customer base.
Opportunities for Businesses
- Established Footfall: As a trusted shopping destination, Park Farm attracts a consistent stream of visitors, particularly locals who rely on its offerings for their daily needs.
- Cost-Effective Retail Space: The centre provides affordable retail units, making it an ideal starting point for emerging brands and SMEs.
- Diverse Audience: Serving a wide demographic, the centre provides an opportunity for brands to reach families, students, and professionals in one location.
Local Demographics
- Population: Allestree is a thriving suburb of Derby, home to approximately 15,000 residents, while the broader Derby area supports a population of over 250,000.
- Affluence: The area is characterised by middle to high-income households, with a strong presence of professionals and retirees.
- Visitor Profile: Visitors include families shopping for essentials, professionals seeking quick meals or coffee, and students exploring retail and leisure options.
Key Highlights for Retailers
- Anchor Stores: With established names like Boots, Wilko, Costa Coffee, and Subway, the centre draws consistent traffic from loyal shoppers.
- Local Engagement: As a community-oriented space, Park Farm provides opportunities for brands to foster meaningful customer connections through events and tailored offerings.
- Practical Retail Mix: The blend of everyday essentials and dining options ensures repeat visits and prolonged dwell time.
Park Farm Shopping Centre is a beloved community hub in Derby, offering retailers the chance to connect with a loyal, local audience in a well-trafficked and accessible setting. With its diverse retail mix, strong anchor stores, and welcoming atmosphere, it provides an excellent platform for businesses looking to grow within a supportive and community-focused environment. Whether you’re a large retailer or a local startup, Park Farm delivers the exposure and engagement needed to thrive.